It’s of paramount importance that the Netherlands leads the way not only in terms of digitalization, but also in the field of digital privacy. Public authorities should make people aware of the privacy risks in the digital world and set a good example by providing sufficient privacy-friendly alternatives to existing apps and platforms. This call was made today by a broad coalition of organizations and companies – the Privacy Coalition – to members of the Dutch House of Representatives, who were handed a manifesto.
The new Privacy Coalition notes in a joint manifesto that more and more digital platforms, services and apps are collecting users’ data without them realizing it. Those data are resold and integrated and then used to track people, follow their online behavior and influence them. “This creates digital profiles on the basis of which companies and even public authorities make decisions that have a major impact on our lives, without us being able to influence it”, the coalition states. It also warns of further polarization in society because people are no longer in control of what information they can and cannot see online.
Freedom of choice
Legislation is being drafted at both the European and national level to curb the unbridled use of personal data. But regulations and supervision alone will not be enough; developments are so rapid that we will always be lagging behind, the Privacy Coalition asserts.
The Privacy Coalition is calling on the Standing Committee on Digital Affairs of the Dutch House of Representatives to much more actively raise awareness among the citizenry about the importance of digital privacy. Public authorities, but also the business community, could set a good example by only using digital platforms and services that respect privacy. The coalition also advocates greater support for privacy-friendly alternatives to existing apps and platforms, so that people have freedom of choice.
“Digital platforms are becoming more adept at collecting data from users without being transparent about it”, says Haykush Hakobyan of Privacy First, one of the initiators of the Privacy Coalition. “People believe many services are offered for free, but they are unknowingly paying a high price with their personal data. We need to stop that trend now. It is a social responsibility of companies, public authorities and other organizations to actively promote digital privacy. There are plenty of technological possibilities to be active in the digital realm without having your privacy violated.”
Hakobyan called on the House of Representatives to organize a technical briefing with providers of privacy-friendly solutions. “Recently, the House held a hearing with Google and Facebook, among others. It is now time to consult with parties that do respect people’s privacy.” The Privacy Coalition invited the Committee on Digital Affairs to continue the conversation with stakeholders and seek solutions.
“As far as I’m concerned, privacy is non-negotiable”, commented Lisa van Ginneken upon receiving the manifesto. Van Ginneken is a member of the Digital Affairs Committee on behalf of D66. “It is a basic principle that guarantees our freedom and our right not to be spied upon either in physical space or on the Internet. Digital human rights should not be the final element, but rather the starting point of any technological development.”
You can read the current manifesto of the Privacy Coalition and all co-signatories HERE.